LISTGIANT

Data Lists for Marketing | Sales | Leads | Email | Custom Audiences

(800) 383-1381
  • Build My List
  • (800) 383-1381
  • List Products
    • Mailing Lists
      • Automotive
      • Bizopp
      • Business
      • Consumer
      • Diet & Exercise
      • Donors
      • Education
      • Finance
      • Gamblers
      • Health & Nutrition
      • Home Improvement
      • Insurance
      • Military
      • Mortgage
      • Non-Profit
      • Pet Owners
      • Seniors
      • Shoppers
      • Sports & Rec
      • Sweepstakes
      • Tech
      • Travel
    • Telemarketing Lists
      • Automotive
      • Bizopp
      • Business
      • Consumer
      • Diet & Exercise
      • Donors
      • Education
      • Finance
      • Gamblers
      • Health & Nutrition
      • Home Improvement
      • Insurance
      • Military
      • Mortgage
      • Non-Profit
      • Pet Owners
      • Seniors
      • Shoppers
      • Sports & Rec
      • Sweepstakes
      • Tech
      • Travel
    • Email Lists
      • Automotive
      • Bizopp
      • Business
      • Consumer
      • Diet & Exercise
      • Donors
      • Education
      • Finance
      • Gamblers
      • Health & Nutrition
      • Home Improvement
      • Insurance
      • Military
      • Mortgage
      • Non-Profit
      • Pet Owners
      • Seniors
      • Shoppers
      • Sports & Rec
      • Sweepstakes
      • Tech
      • Travel
    • Custom Audiences
      • Automotive
      • Bizopp
      • Business
      • Consumer
      • Diet & Exercise
      • Donors
      • Education
      • Finance
      • Gamblers
      • Health & Nutrition
      • Home Improvement
      • Insurance
      • Military
      • Mortgage
      • Non-Profit
      • Pet Owners
      • Seniors
      • Shoppers
      • Sports & Rec
      • Sweepstakes
      • Tech
      • Travel
    • Sales Leads
      • Automotive
      • Bizopp
      • Business
      • Consumer
      • Diet & Exercise
      • Donors
      • Education
      • Finance
      • Gamblers
      • Health & Nutrition
      • Home Improvement
      • Insurance
      • Military
      • Mortgage
      • Non-Profit
      • Pet Owners
      • Seniors
      • Shoppers
      • Sports & Rec
      • Sweepstakes
    • Messaging Lists
      • Automotive
      • Bizopp
      • Business
      • Consumer
      • Diet & Exercise
      • Donors
      • Education
      • Finance
      • Gamblers
      • Health & Nutrition
      • Home Improvement
      • Insurance
      • Military
      • Mortgage
      • Non-Profit
      • Pet Owners
      • Seniors
      • Shoppers
      • Sports & Rec
      • Sweepstakes
      • Tech
      • Travel
  • Data Enrichment
    • Appending Services
    • List Suppressions
    • Hygiene Services
    • Modeling & Profiling
  • Email Marketing
    • Email Deployment
    • B2B Email Lists
    • B2C Email Lists
  • Training
    • Marketing Crash Course
    • List Portal Guide
    • Blog
  • Login
  • List Portal

Microsoft’s Report on “Email Scammers”

February 11, 2013 by Lance G. Leave a Comment

There is a method to the spamming-madness that infiltrates our email boxes. Microsoft studied the condition and found that, time-and-again the successful spammer emulates a few sound advertising principles.

Call it “business smarts,” and give that questionable segment of our marketing industry ill-gotten credit for applying their craft, according to an article in Inc.com, “Secrets of the Email Scammer.”

1. Target buyers, not just people

Try wearing the hat of the spammer as he tries to target prospects who are likely to fall for his offer: You can create content that speaks to the masses, or pare it down to fit a profile you’ve painstakingly developed, that truly identifies your prospect.

Why waste your email on someone who doesn’t have the money to buy, or is in the wrong demographic group because you didn’t choose your mailing list carefully?

Anything other than a targeted email campaign means the risk of increasing costs, thus reducing that-all important ROI.

2. Pre-qualify your customers

As you develop that just-right content for your email, keep in mind that your customer is cycling among these three considerations:

* Need
* Budget
* Timeline

Get tuned-in to these key life cycle components, by making sure list brokers mailing lists are fresh with updated demographics…even the latest in information that ID’s their current life cycle.

3. Disqualify the time wasters

Get down to the price upfront, if you’re selling premium products or services. Use ‘price’ to help position your company above the maddening crowd of wanna-be marketers.

Always, you want your follow-up people to be talking to qualified buyers.

In short, tweaking that email campaign is about the process of trial-and-error.  Get your promotion off to a solid start by contacting the professional list brokers at ListGIANT.

Contact us to help you with that first campaign, or your tenth: Our proven lists will get the right customer delivered to your company with the best ROI your seeking.

Filed Under: Mailing Lists Tagged With: list brokers, list brokers mailing lists, mailing lists

Leave a Reply Cancel reply

You must be logged in to post a comment.

Recent Posts

  • 5 Basic Tips to Improve Your Mortgage Marketing
  • Facebook Targeting Changes: How to Get Results Today
  • Maximize Your Business with Email Marketing
  • Direct Mail Marketing (Advanced Guide + Expert Secrets)
  • Boost Your Email Rates with this One Tactic

CONNECT

Get Started

REACH AN EXPERT


  • SALES
    800.383.1381

  • SUPPORT
    800.383.1381

  • EMAIL
    contact@listgiant.com

  • List Products
    • Email Lists
    • Custom Audience Lists
    • Sales Leads
    • Mailing Lists
    • Telemarketing Lists
    • Text Messaging Lists
  • Data Enrichment
    • Appending Services
    • List Suppression
    • Hygiene Services
    • Modeling & Profiling
  • List Portal
    • Login
    • Free Trial
    • Resources
  • Email Marketing
    • Email Deployment
    • B2B Email Lists
    • B2C Email Lists
  • Training
    • Marketing Crash Course
    • List Portal Guide
    • Blog
  • Contact Us
    • Send Message
    • Watch Video
    • Articles
    • News

Popular List Categories

  • Automotive
  • Bizopp
  • Business
  • Consumer
  • Diet & Exercise
  • Donors
  • Education
  • Finance
  • Gamblers
  • Health & Nutrition
  • Home Improvement
  • Insurance
  • Military
  • Mortgage
  • Non-Profit
  • Pet Owners
  • Seniors
  • Shoppers
  • Sports & Rec
  • Sweepstakes
  • Tech
  • Travel
Privacy Policy | Terms & Conditions | Site Map
© 2021 LISTGIANT. All Rights Reserved [LG2275JGT]

800.383.1381

Meet Your Perfect Audience

Fill the form below to get more information

Meet Your Perfect Audience

Fill out the form below to speak with
one of our friendly list experts

  • List Products
    • Mailing Lists
      • Automotive
      • Bizopp
      • Business
      • Consumer
      • Diet & Exercise
      • Donors
      • Education
      • Finance
      • Gamblers
      • Health & Nutrition
      • Home Improvement
      • Insurance
      • Military
      • Mortgage
      • Non-Profit
      • Pet Owners
      • Seniors
      • Shoppers
      • Sports & Rec
      • Sweepstakes
      • Tech
      • Travel
    • Telemarketing Lists
      • Automotive
      • Bizopp
      • Business
      • Consumer
      • Diet & Exercise
      • Donors
      • Education
      • Finance
      • Gamblers
      • Health & Nutrition
      • Home Improvement
      • Insurance
      • Military
      • Mortgage
      • Non-Profit
      • Pet Owners
      • Seniors
      • Shoppers
      • Sports & Rec
      • Sweepstakes
      • Tech
      • Travel
    • Email Lists
      • Automotive
      • Bizopp
      • Business
      • Consumer
      • Diet & Exercise
      • Donors
      • Education
      • Finance
      • Gamblers
      • Health & Nutrition
      • Home Improvement
      • Insurance
      • Military
      • Mortgage
      • Non-Profit
      • Pet Owners
      • Seniors
      • Shoppers
      • Sports & Rec
      • Sweepstakes
      • Tech
      • Travel
    • Custom Audiences
      • Automotive
      • Bizopp
      • Business
      • Consumer
      • Diet & Exercise
      • Donors
      • Education
      • Finance
      • Gamblers
      • Health & Nutrition
      • Home Improvement
      • Insurance
      • Military
      • Mortgage
      • Non-Profit
      • Pet Owners
      • Seniors
      • Shoppers
      • Sports & Rec
      • Sweepstakes
      • Tech
      • Travel
    • Sales Leads
      • Automotive
      • Bizopp
      • Business
      • Consumer
      • Diet & Exercise
      • Donors
      • Education
      • Finance
      • Gamblers
      • Health & Nutrition
      • Home Improvement
      • Insurance
      • Military
      • Mortgage
      • Non-Profit
      • Pet Owners
      • Seniors
      • Shoppers
      • Sports & Rec
      • Sweepstakes
    • Messaging Lists
      • Automotive
      • Bizopp
      • Business
      • Consumer
      • Diet & Exercise
      • Donors
      • Education
      • Finance
      • Gamblers
      • Health & Nutrition
      • Home Improvement
      • Insurance
      • Military
      • Mortgage
      • Non-Profit
      • Pet Owners
      • Seniors
      • Shoppers
      • Sports & Rec
      • Sweepstakes
      • Tech
      • Travel
  • Data Enrichment
    • Appending Services
    • List Suppressions
    • Hygiene Services
    • Modeling & Profiling
  • Email Marketing
    • Email Deployment
    • B2B Email Lists
    • B2C Email Lists
  • Training
    • Marketing Crash Course
    • List Portal Guide
    • Blog
  • Login
  • List Portal