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Top 7 Ways to Pump Up Your Sales Crew in 2017

July 28, 2017 by Erica B. Leave a Comment

Sales numbers low? Here are our top 7 ways to pump up your sales crew and get that sales floor poppin’! Encouragement: We're all human which means we're all driven by success and emotion, including your employees. If you don't give encouragement and motivation to your team, you're going to wind up with a bunch of disgruntled employees - something that can be deadly for your business. Now you might be thinking, "Well, what about me?? I'm working harder than anyone else in this building! … [Read more...]

Filed Under: Marketing Tips, Top 7 Lists Tagged With: corporate culture, increase sales, marketing tips, sales leads, sales team building, sales team leader, sales team management, sales team motivation, sales team structure, sales team training, team leadership

Millennial Traveler Buying Habits

July 27, 2017 by Joshua Hensel

  We want to help you reach young world travelers in need of your product or service, so we did some extensive market research on millennial travelers and their buying habits. This ListGIANT persona provides a snapshot of young world travelers that are more likely to purchase, their demographic and psychographic information, and the specific factors that motivate them to buy and keeping them from buying. Market Research According to the TripBarometer survey, which is the world’s … [Read more...]

Filed Under: news, Travel Marketing Tagged With: millennial buying habits, millennial market research, millennial travel

Mommy Bloggers: The Finest Marketers in America

February 9, 2015 by Erica B. Leave a Comment

The face of the strong and successful American marketer is vastly changing before our very eyes. The once immaculately suited up, briefcase carrying, 9am-5pm shift working businessperson that we grew to know may no longer be the world’s leading product pushing professional. Rather, the people that are now ruling the space of direct marketing, those that have truly perfected the art of effectively reaching their target audience, couldn’t look more different than this description. That’s because … [Read more...]

Filed Under: Mailing Lists, Marketing Lists, Marketing Opportunities, Marketing Strategy, Marketing Tips

Fueling Your Prospect Engine

December 23, 2014 by Erica B. Leave a Comment

What is the most challenging issue when it comes to growing your sales for your business? Industry leaders say that sales prospecting is the number one concern with increasing sales. The process of prospecting for the perfect leads for your business is exhausting. Some businesses owners aren’t even aware of how to properly prospect for their business. The primary goal in prospecting is to attract attention that converts in to interest. How do you start a prospecting engine to run sales in to … [Read more...]

Filed Under: Blog, Marketing Opportunities, Marketing Strategy, Marketing Tips

Email Subject Line Fails

October 28, 2014 by Erica B. Leave a Comment

With email as one of the primary methods of communication and the average person receiving over a hundred emails a day, it’s important to stand out from the sea of emails in your subscribers’ inbox.  In order to have a successful email campaign, an engaging email subject line is crucial. A subject line is meant to grab the users attention and interest them enough to open the email, read, and hopefully successfully convert. It’s no wonder that so many emails get deleted or ignored due to boring, … [Read more...]

Filed Under: B2B Mailing Lists, Blog, Email Lists, Marketing Strategy, Marketing Tips

The Ways in Which Gmail Altered E-Mail Marketing

October 16, 2014 by Erica B. Leave a Comment

Ensuring that your company’s email marketing is consistently on target can take up all your marketing team’s time if you let it, and now, our friends at Google have further limited your access to your clients by separating your message, from what lands in someone’s Gmail inbox. It’s been well over a year since Google’s ubiquitous email service relegated the lifeblood of companies’ marketing efforts to a new, tabbed “Promotions” inbox, which may never be opened by its intended … [Read more...]

Filed Under: Blog, Email Lists, Marketing Lists, Marketing Opportunities, Marketing Strategy, Marketing Tips

Which Marketing Channel is the Most Successful in 2014? The Answer Might Shock You

October 10, 2014 by Erica B. Leave a Comment

If you’re plugged-in, and consider yourself a savvy marketing maven of the digital age, chances are you have a pretty good idea about which marketing channel will end up on top by the end of 2014, but, you might be surprised at what is actually leading the trend. Marketing Channels, by the Numbers With 83% of marketers in the U.S. alone indicating that social media is important for their business, it might seem pretty clear that whether you’re an old school entrepreneur who prefers a … [Read more...]

Filed Under: Blog, Marketing Tips

See How Easily You Can: Mess up a Marketing Campaign

October 9, 2014 by Erica B. Leave a Comment

Marketing your business can sometimes be tricky. On average, people see 1,000 advertisements a day. It’s a marketer’s job to make sure their brand or company stands out from the rest by creating a campaign that is educational, relatable and solves a problem. Then there are those which may have slipped through the cracks during the approval process. Let’s take a look at some instances that have us shaking our heads….   Ad Placement Mistakes We are not so sure that Vicks/Nyquil is … [Read more...]

Filed Under: Blog, Marketing Strategy, Marketing Tips

Telemarketing Lists Facts That Will Make You Reconsider Your Marketing Spend

October 6, 2014 by Erica B. Leave a Comment

The term is ’slap-dash’ - defined as something that is done hurriedly or carelessly, slap-dash is unfortunately oftentimes a very apt description for a large number of the telemarketing lists that are assembled and sold today. After a company has made their initial investment in a telemarketing list, the same leads tend to get called over and over as Sales Representatives plow down the pages, because business owners want to squeeze every last ounce out of their marketing dollar. This is … [Read more...]

Filed Under: B2B Telemarketing, Blog, Business List Broker, Mailing Lists, Marketing Lists, Marketing Tips, Telemarketing Lists

Sales Leads: Generation and Followup Tips

September 19, 2014 by Erica B. Leave a Comment

For any business small to large, every sales lead has the potential to become a happy customer that will represent a stream of repeat revenue year after year. How and where do you begin? Don’t stress; let the ListGIANT marketing experts walk you through one process of how to generate the perfect prospects for your business: starting a Sales Leads campaign, and following up with your prospects to ensure that they convert into sales revenue. … [Read more...]

Filed Under: Blog, Marketing Lists, Marketing Strategy, Marketing Tips

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