We want to help you reach young world travelers in need of your product or service, so we did some extensive market research on millennial travelers and their buying habits. This ListGIANT persona provides a snapshot of young world travelers that are more likely to purchase, their demographic and psychographic information, and the specific factors that motivate them to buy and keeping them from buying. Market Research According to the TripBarometer survey, which is the world’s … [Read more...]
Diabetics Buyer Persona That Will Make You Reconsider How You Reach Your Customers
We put together this buyer persona to give marketers like yourself a snapshot of diabetics that are more likely to purchase. We went a step further to give insight on what motivates them to buy and their primary concerns that keep them from purchasing. These consumers know the key to staying on top of their ailment is proper management of their blood sugars through diet, exercise, and in some cases, medication. According to the CDC, 29 million people in the United States have diabetes. In … [Read more...]