Hygiene Services

ListGIANT.com’s comprehensive suite of data hygiene services are designed to maximize your marketing dollars. Stop wasting your resources on returned mail, bad addresses and inaccurate information today! Let ListGIANT.com scrub your lists and leave your databases feeling fresh and clean.

What You Get!

• Standardize & NCOA Running your mailing databases through an NCOA process at least every 95 days is required by postal regulations. ListGIANT.com streamlines your data cleansing processes by first standardizing and de-duping your files and then passing your valid records through NCOA.
• MaxCOA: Maximum Change of Address For mailing lists that haven’t been maintained recently or properly, MaxCOA rejuvenates your files by updating your info with the latest change of address data filed with the USPS, PLUS two previous addresses and moving data for the last 60 months.
• Do Not MailRegulatory boards that oversee marketing practices have enacted Do Not Mail policies in order to ensure the privacy of the general public. ListGIANT.com is aligned perfectly to suppress out any records that may appear on the DMA’s pander file for all direct mail campaigns.
• DSF: Delivery Sequence File Checks mailing lists against the complete, exact address for every delivery point served by the USPS.
• LACS: Locatable Address Conversion System Updates rural addresses to city-style addresses.
• CASS: Coding Accuracy Support System Certification This system improves the accuracy of 5-digit ZIP, ZIP+4, carrier route and delivery point bar codes.
• DPV: Delivery Point Verification Delivery Point Verification (DPV) authenticates the contact name, occupancy and mailing address of the intended recipient.
• Deceased Processing Enables mailers to eliminate deceased individuals from their mailings and prevents disturbing members of the deceased's household with unwanted mail.
• Merge/Purge, De-duping and Nixie A nixie is a mailing piece that is incorrectly or illegibly addressed and therefore, becoming undeliverable. The USPS estimates that a large percentage of all bulk mail mailed every year is tossed into the post office garbage due to incorrect addressing. Our mailing list merge & purge process (also “nixie mail elimination”) helps prevent nixies from tarnishing your mailing campaign as names & addresses are tested for misspellings, transpositions, abbreviations, and variations to improve the matching process.